Being a multimedia device, the Gempsy kiosk can be used by the retailer to display interactive catalogues and also advertising spots and various interactive forms of media.
This new channel of communication will bring TV spots , web animated catalogues close to the product being considered by the customer
Of course, as withany advertising channel,it can be used as a source for additional revenue for the retailer with theadvertisers helpingsubsidizing the operation.
Any advertising campaign needs to be measured , Gempsy uses his partner’sQUIVIDI application that uses the kiosk webcamtocount the attendees watching the Kiosk advertising videos, with dwell time and attention measurements recorded
